BRIGHTSTAR EUROPE AND NOKIA JOIN FORCES IN FRANCE
Bussy Saint Georges, 21 September 2010 – Brightstar Europe today announced a distribution agreement with Nokia, the global leader in the mobile sector and a major operator in the converging Internet markets. The agreement will focus mainly on the IT reseller market, Value-Added Resellers (VARs) and the B2B sector in France.
This arrangement is part of a broader market development strategy being pursued by Brightstar Europe in France, which aims to offer resellers a complete range of communication products, such as mobile phones and smartphones. Brightstar Europe intends to highlight, through this relationship with Nokia, its role as a value-added distributor by offering the various operators in the market its advanced logistical services, including customization and integration, thereby helping to develop Nokia’s market share, especially for smartphones.
Nokia’s entire range of products will be available from Brightstar Europe in France as of today.
Rod Millar, President of Brightstar Europe stated, “The agreement with Nokia enhances our portfolio significantly and represents a major step forward for our business in France. It means that all the mobile dealers, resellers and VARs for whom Nokia is a major product line, can now take full advantage of the value added services and unrivalled stock and logistics that Brightstar Europe offers.”
Marcelo Claure, Chairman, President & CEO of Brightstar Corp., added, “Brightstar Europe is experiencing extraordinary growth, and continues to further expand its services and solutions offerings across Europe. This latest agreement with Nokia in France is a reflection of the strong commitment we are making, both within key markets and across the entire region.”
About Brightstar Europe
Brightstar Europe is a joint venture between Tech Data Corporation and Brightstar Corp. The company is headquartered in the United Kingdom and has access to sales offices in 16 countries and nine logistics centres throughout the continent. It distributes mobile phones and other wireless devices to a variety of customers including mobile operators, dealers, agents, retailers and e-tailers throughout Europe.
About Brightstar
Brightstar is a multi-billion dollar global services company providing solutions to Manufacturers, Operators, Retailers, and Enterprises serving the telecommunications industry. With sales and distribution facilities on six continents, Brightstar offers its customers the largest global reach, enabling the right product to be in the right place, at the right time. For more information on Brightstar, please visit http://www.brightstarcorp.com.
About Tech Data
Tech Data Corporation (NASDAQ GS: TECD) is one of the world’s largest distributors of technology products from leading IT hardware and software producers. Tech Data serves more than 125,000 IT solution providers in over 100 countries. Every day, these value-added resellers depend on Tech Data to cost-effectively support the technology needs of end users, including small and medium businesses (SMB), large enterprises and government agencies. Ranked 109th on the FORTUNE 500®, Tech Data generated $22.1 billion in net sales for its fiscal year ended January 31, 2010. To learn more, visit http://www.techdata.com.
Press Contacts:
Antonin Martinot, Brightstar France
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Chantal VELIN, Tech Data France
+33 (0)1.64.76.52.52 or via email: .(JavaScript must be enabled to view this email address)
Michele Merrell, Brightstar
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+1.305.921.1484
Nigel Judd, Tech Data Europe
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00351 917204492
